How to link competitors to competitor categories

How to link a competitor/organisation to a competitor category / generic group in StratNavApp.com for easier analysis

CompetitorsSometimes you may have too many individual competitors to be able to track and analyse them all individually. You can use competitor categories to do this. But you may still want to link individual competitors to such categories, either as a complete list, or as a few examples.

You can link competitors to competitor categories from either direction. (The link will always be created both ways.)

To link a Competitor to a Competitor Category:

  1. Click on a Competitor Category.
  2. Scroll down towards the bottom and click on “Add organisations which belong to this generic group”.
  3. Start typing the name of a Competitor.
  4. Click on the name of an existing Competitor, if it appears, or finish typing the name and press enter in order to link the Competitor to the Competitor Category.
  5. Repeat as many times as required.

To link a Competitor Category to a Competitor

  1. Click on a Competitor.
  2. Scroll down towards the bottom and click on "Add groups this organisation belongs to".
  3. Start typing the name of the Competitor Category.
  4. Click on the name of an existing Competitor Category, if it appears, or finish typing the name and press enter in order to link the Competitor to the Competitor Category.
  5. Repeat as many times as required.

Everytime you share anything about StratNavApp with someone else, you help them to develop and execute better business strategies, and you help to support us and our ability to continue to make the platform even better for you. So it really is a win-win!


If any part of this text is not clear to you, please contact our support team for assistance.

Updated: 2024-04-30

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