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De-risk your startup with a rock solid strategy

  • Turn your great product idea into a great business idea with integrated:
    • Lean Canvas
    • Business Model Canvas
    • Customer Proposition Map
  • Validate your business idea before you start building
  • Build and launch your startup
  • Stay on track as you scale up
  • All the tools and support you need in one place: integrated, collaborative, online.
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From startup through scaleup to success with StratNavApp.com

Turn your great product idea into a great business idea

  • Integrated Lean Canvas for idea validation
  • Integrated Business Model Canvas and Customer Proposition Map for Product Market Fit
  • Share and collaborate with co-founders, mentors and other trusted advisors
Image of Business Model and Value Proposition Canvases
Image of chart

Validate, build, launch and scale

  • Integrated tools for managing and co-ordinating all the activities you need from initial idea to success
  • AI, guidance and automation to help you along the way
  • An end-to-end platform for strategy development and execution that can grow with your business - all the way

All the tools you need in one place

  • No more cobbling together disconnected templates in Powerpoint/Word.
  • Everything integrated to ensure consistency and identify insights.
  • Access anywhere any time (including on your phone on the go).
  • Collaborative to encourage teamwork while keeping everyone on the same page.
Picture of woodworking tools

Manage all 4 stages of Strategy Development and Execution in one place

Analysis

 Generate strategic insights using the most popular strategy frameworks, such as:
  • Business Model Canvas
  • Customer Proposition Map
  • Lean Canvas
  • The McKinsey 7S Framework
  • PESTEL Analysis
  • Porter's 5 Forces
  • SWOT Analysis
  • The Strategy Canvas
  • The BCG Matrix
  • Value Chain
  • Scenario Development

Direction

 Express your strategy clearly in terms of:
  • Vision, mission and values.
  • Strategic goals, objectives, KPIs and targets in each of the 4 perspectives of the Balanced Scorecard.
  • "Strategy House" communication device.

Planning

 Plan the steps you need to take to execute your strategy:
  • Balance your key initiatives across the 3 Planning Horizons.
  • Plan for growth using Ansoff's Matrix.
  • Manage your initiatives through the evaluation, prioritisation and approval cycle.
  • Agree costs and benefits, relative to your goals.
  • Build your Execution Roadmap with a Gantt View.
  • Map your initiatives against your goals to confirm alignment and completeness.
  • Test your initiatives against your scenarios for robustness.

Results

 Make sure your strategy delivers the intended results, or make adjustments where required.
  • Track your KPIs on a graphical Scorecard.
  • Feed the results back into your analysis.

Governance

 Govern the development and execution of your strategy effectively:
  • Use a RAID Log, including a Risk Matrix.
  • Manage your Stakeholders.
  • Plan and record Meetings.

Don't rely on ad hoc processes and general-purpose office software for business strategy.

Join the #StratTech Revolution.

Access your projects from anywhere, on any device

Picture: StratNavApp.com on different device forms.

Payment Plans

Currency: Choose your currency: 

Free
Learn and explore

Free (forever)

  • Up to 3 projects.
  • Up to 5 users per project.
  • Analysis: Business Model Canvas, Lean Canvas, PESTEL, 5-Forces, 7S, SWOT, Strategy Canvas, Pareto, BCG, Scenarios, Value chain.
  • Direction: Vision, Mission and Values; Goals, Objectives and KPIs; Up to 3 targets and actuals per KPI.
  • Planning: initiatives, timeline, 3 horizons, approval cycle, RASCI, initiative goal matrix and initiative scenario matrix. Financial forecasts for up to 3 initiatives.
  • Strategy Scorecard
  • Stakeholder Management
  • Meeting Manager: with Project Calendar
  • RAID Log: Risks, Actions, Issues and Decisions
  • Search: within one project at a time.
  • StratML output: parts 1 and 2.
  • Web clipper: bookmarklet for snipping content from the web (first 3 months only).
  • MS-Word reports generate reports at the click of a button. Standard template only.
  • Autosave Interval: 60 seconds
  • Advertising supported using Google Ads (after 3 months).

Starter
Start your journey to success

£10.00 per month (GBP) per user

Everything in the Standard plan, plus:

  • Unlimited number of projects.
  • Unlimited number of users per project.
  • Analysis: insights filter and scenario builder.
  • Direction: unlimited KPI targets and actuals. Strategy House.
  • Planning: financial forecasts for all initiatives
  • Search: within one project at a time or across all projects.
  • Personal Calendar and Actions: see all your meetings and actions across all your pojects.
  • Calendar Integrations: add strategy meetings from StratNavApp.com to your calendar for Google Calendar or iCal for Outlook.
  • MS-Word reports: customisable templates.
  • Support by Zoom.
  • Payment methods: Credit card or Paypal.
  • Autosave Interval: 30 seconds
  • No advertising support.

Professional
Everything you need

£50.00 per month (GBP) per user

Everything in the Premium plan, plus:

  • File Vault: upload and link files and images where they belowng. Includes Microsoft SharePoint integration.
  • API integrations: connect your existing systems to StratNavApp.com.
  • Generative AI: let our #StratBot generate suggested content for your to review and edit.
  • Payment methods: Credit card, Paypal or UK invoice.
  • Calculate KPI correlations.
  • Autosave Interval: 10 seconds

Enterprise Pricing: Contact us to discuss enterprise pricing for 20 or more users.

We also offer a range of services providing you with as much or as little extra help as you need.

Used by over 400 organisations in 115 countries.

Trustpilot
Image of Simon Krystman

This platform is perfect for founders who want to create a Launch Plan
This platform is perfect for founders wanting to launch a business and create a robust Launch Plan. It's the interactive nature of the platform that makes it perfect for business coaching. The online help resources and AI driven approach make StratNavApp the best startup business tool I've seen👏.

Simon Krystman, Serial Entrepreneur & Mentor for Startups 🚀 Specialising in Idea Validation and Product-Market Fit

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